And finally, you can view your Pressimus profile by clicking on your profile image, and selecting your profile, and you can customize your Pressimus settings by selecting settings.
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James
@JamesMiller
Personal account of James Miller, Managing Editor of The Interpreter, a publication on Russia, Ukraine, and Syria. A contributor at Reuters, The Daily Beast, RFE/RL, elsewhere.
James Miller
What Is Pressimus, Exactly?

Publication: Pressimus Tips
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James
@JamesMiller
Personal account of James Miller, Managing Editor of The Interpreter, a publication on Russia, Ukraine, and Syria. A contributor at Reuters, The Daily Beast, RFE/RL, elsewhere.
JamesMiller
The World Needs Your Voice, Your Voice Needs Pressimus

Do you remember when the Internet was new (or at least new to you)? I'm not talking about that awkward time in the 90s when nobody knew what to do with the net and most people thought AOL's flash screen was "The Internet." I'm talking about the early 2000s, when many of us discovered we had a voice that could be heard all around the globe. This is when we realized that any question we might have has already been asked, and in many cases answered, by a total stranger. News on the other side of the country -- or the planet -- could be followed in real time. Just about any song, TV show, or movie you could think of could be found somewhere on the Internet. 

The Internet was an exciting place, and it was also unlike anything anyone had ever seen before. It was something out of science fiction... but now it was real.

I also remember when I discovered the first true social-media blockbuster platform -- Myspace. Sure, it borrowed features from dozens of other websites, but it combined all those good ideas into one fully-customizable website -- your personal website, amplifying your personal voice. One of the first blogs many people used, including myself, was on Myspace, because you could make a brand for yourself and write a blog in-line with your other content.

Those blogs changed the world. They decided elections, changed the ways we thought about entertainment and sports, provided a voice for the powerless, connected us with like-minded people, changed the hearts of those who disagreed with us, toppled dictators, and made learning about the world a whole lot easier.  

We've learned a lot about social media networks since then (thanks, Facebook, for stopping us from changing our whole website to rainbow GIFs -- for we lacked the self-control to do it ourselves). But in many ways, all social media platforms and blog sites have gotten stale. What we need is a power tool for amplifying our voices and breaking the barriers (including writer's block) which stand between us and the limitless audience of the World Wide Web. 

It's time for a new player. It's time for Pressimus.

What exactly is Pressimus? If Twitter and Wordpress had a baby, and Medium and Facebook had a baby,  and THOSE babies had a baby, and that baby got really good at using power tools, the result would be Pressimus. 

Yeah, great, but WHAT IS IT? In the next series of updates (called Presses) I'll show you what exactly Pressimus is, how I use it, and how you can use it yourself. 

Stay tuned.

Read this post a million times and want to see what's new? Hit the sorting button up top to see the newest content first. 

James
@JamesMiller
Personal account of James Miller, Managing Editor of The Interpreter, a publication on Russia, Ukraine, and Syria. A contributor at Reuters, The Daily Beast, RFE/RL, elsewhere.
JamesMiller
Pressimus Is A Powerful Suite Of Tools For Writers

Most "content creation" software -- software that allows you to write -- is basically the same. You've got a space for a title, a spot for the the body of the article, and a bunch of formatting tools. Basically, sites like Wordpress, Square Space, Medium and others are just word-processors that publish online, and they borrow heavily from Microsoft Word which is now (eek) decades old.

Not only is this uninspiring, it's downright intimidating. Every writer knows that their biggest nightmare is a black page:

2016-02-23 03:44:46

Pressimus, on the other hand, is designed to quickly search the internet and get the writing process started, all from within the editor page. Using the "concierge" to the right of the editor, you can easily search popular websites like Twitter, Youtube, Facebook, Instagram, and others, and pull content right into your website. 

Just type a search keyword in the "Multi-search" box: 

2016-02-23 03:55:31
And pop the results you want right into your new article:
2016-02-23 03:53:37

It's that simple. Pressimus performs real-time searches, and the results update, so even if your searching Twitter for developing news, you'll never fall behind the story and you don't even have to leave the editor. 

You can even view your Twitter timeline, favorites, or mentions, with the single click of a mouse. One more click and your pulling that content right into your articles in nanoseconds. 

You can also  add multiple tabs -- fill them up with searches, individual Twitter feed or lists, or even real-time updates from Instagram.

2016-02-23 04:03:31
Pressimus also doesn't restrict you to simply linking to cool content. You can embed Tweets, pictures, or videos right into your posts without needing to play with code. You can also embed previews of other articles right into your posts. Just paste any URL into the "Snippetize URL" box and press "go":
2016-02-23 04:08:40
Then you'll get a preview of the article:
2016-02-23 04:10:16
Click or drag the "Snippet" into your article, and voilà!
If that's not inspiring enough, Pressimus had a full-fledged newsreader built right in. Below the editor you can view the Pressimus "Ticker," showing you updates in real-time from other Pressimus accounts you can follow. But it also shows real-time live news updates from a curated and categorized list of news providers,  and a real-time news search features (click the picture to see a larger image). 
2016-02-23 04:18:25
Once again, hit one button and you can pop the preview of any of those articles right into your news feed:

MLB Bans New York Mets Pitcher Jenrry Mejia For Life For Doping

New York Mets reliever Jenrry Mejia received a permanent ban from Major League Baseball on Friday after he tested positive for the anabolic steroid Boldenone. The right-handed pitcher is the first player to be banned from the MLB for life for failing three performance-enhancing drug tests.

View full page →
Feb 23, 2016 09:18 (GMT)

Pressimus then easily lets you publish your new post, called a "Press," in the "publication" and "stream" of your choice, allowing you to easily sort and categorize your updates so your readers can find exactly what they're looking for (more on this later).

Premium users, such as myself, can even embed their presses or streams onto other websites. Any place you can embed a Youtube video or Tweet you can embed an entire article or liveblog using Pressimus.

But I'm getting way ahead of myself. We'll look at some of these features later.

For now, just know this -- Pressimus was invented by writers, for writers. If you're just using a content management system, you've missed the 21st century, so sign up for an account and try it out!

-- James Miller

James
@JamesMiller
Personal account of James Miller, Managing Editor of The Interpreter, a publication on Russia, Ukraine, and Syria. A contributor at Reuters, The Daily Beast, RFE/RL, elsewhere.
JamesMiller
Pressimus Is For Businesses -- It's Great For Reputation Management & Marketing

Plenty of us are familiar with "vanity searches," plugging our name into search engines to find out what's out there. If we're public figures, online content creators, or businesses, however, we do these searches to find out what others are saying about our content or products. 

Reputation management is very important in an era where a viral video or web page (or even Tweet) can make or break entire companies or careers, but sometimes we need an easy way to sort all of that content.

Meet Pressimus. I've already bragged about why Pressimus is important in another post (here), and the link below demonstrates how Pressimus can be used for writers and journalists (those wanting a basic overview of how to use Pressimus should start here): 

JamesMiller
Pressimus Is A Powerful Suite Of Tools For Writers
Most "content creation" software -- software that allows you to write -- is basically the same. You've got a space for a title, a spot for the the body of the article, and a bunch of formatting tools. Basically, sites like Wordpress, Square Space, Medium and others are just word-processors that pub…

Some of those tools might be useful for companies, but those same exact tools can be used in a totally different way by companies that who want to see what the Internet is saying about any given topic, including their brand or their topic.

Let's say, for instance, that there is a Youtube video blogger whose name is Markus Fuller. He makes somewhat niche videos wherein he takes apart audio equipment, synthesizers, and electronics in order to see what's inside. His typical videos get between 3,000 and 20,000 views. Not too shabby.

Now let's say you work for a company called Nagra that makes high-end $10,000 audio recorders used in movies and such.  Imagine that Markus Fuller has a friend who owns the Nagra VI, and the lithium ion battery stops working. This friend tells Markus that replacement battery packs cost about 500 UK pounds ($700+), and Markus, who has taken apart many batteries before, is outraged because battery packs are just not that expensive. Let's say Markus takes apart this battery pack to find about $30+ dollars worth replaceable batteries strapped together with some plastic, and a huge pink sponge.

Well, this happened last month, and Markus Fuller's video got 1.3 million views: 

Clearly it's time for Nagra to do some damage control, but first you need to find out how bad the damage is.

One way is to do an internet search, of course, which find that both Gizmodo and BGR magazines did articles on the topic. That's not really telling you the important stuff, though -- what are readers or potential customers saying?

Here's where Pressimus could really come in handy. Use the "concierge" to search social media for your product or company name. In this instance, I use Pressimus "multisearch" to look for Nagra's Twitter handle, but a similar technique could be used on Facebook, Instagram, Flikr, or Youtube -- all from within Pressimus: 

2016-03-07 22:15:46
A few results: 

Clearly, Nagra still has some work to do to make things right for their customers. But if you are an employee for the company, you could make a nice little report about the scope of the problem using Pressimus. You could categorize comments into different groups, and hone your social media strategy by measuring how your interaction with customers gets results (or in this case, doesn't). You can clearly present social media interactions in an easily readable format so that company management does not have to scroll through Twitter or Facebook to find out what's out there. 

And perhaps most importantly, you can use Pressimus to identify journalists or customers that you need to follow up with or contact directly.

Of course, this is an example of how Pressimus can be used for damage control -- which is important. But Pressimus could just as easily make an article about the great things your customers are saying about you.  

In this example, a company called Korg has made a brand-new synthesizer, the Minilogue, which the Internet is raving about. Surely, our potential customers, or someone at the corporate office, should know that people love our product! Well, Pressimus is just the tool for the job.

Using the search feature, I've entered "KorgUSA minilogue -RT." "KorgUSA" is our Twitter handle (but we could just as easily omit the "USA" to search for Tweets we may have missed), "minilogue" is obviously the product, and "-RT" tells Twitter search to ignore "retweets" so we only see original tweets. The results are MUCH better:

2016-03-07 22:36:21
Maybe Korg will pick a few of these comments to highlight on their Facebook page -- or maybe they'll make an entire article in Pressimus to highlight the best comments and videos, but they'll be able to easily move posts made on social media platforms right in to their Press:
As you can see, besides the obvious -- the writing functions -- Pressimus is a powerful tool for making snapshots of social media history, and that can be useful for companies, writers, and researchers. And it's a lot of fun.
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